HERITAGE & BRAND STORYTELLING
AO 2022 - ONGOING
EXPERIENTIAL HERITAGE STORY TELLING
National Tennis Centre Gym
CREDITS
Creative Direction: Lee Mullen
Lead Designer: Bonita Moulton Smith
Signwriter: Mitch.R Signs
MEDIA HALLWAY HONOUR ROLL
CREDITS
Creative Direction: Lee Mullen
Graphic Design: Marc Lyons
Florals: XFlos
Installation: boom studios
INSTALLATION PLANNING
PLAYER DINING ANNIVERSARIES
CREDITS
Creative direction: Lee Mullen
Lead design: Julia Spencer
Graphic design: Marc Lyons
Florals: XFlos
Furniture: Harry the Hirer
INTEGRATING AO HISTORY
CREDITS
Creative direction: Lee Mullen
Lead design: Bonita Moulton Smith
Graphic design: Marc Lyons
Fabrication: boom studios, DI Signs
ALBERT RESERVE TENNIS CLUB
CREDITS
Creative Direction: Lee Mullen
Lead Designer: Bonita Moulton Smith
Signwriter: Mitch R Signs
NATIONAL TENNIS CENTRE - AO PLAYER PRACTICE VENUE
CREDITS
Creative direction: Lee Mullen
Lead Design: Bonita Moulton Smith
Heritage components: Tennis Australia Heritage Collection
Installation: boom studios
PLAYER BARBER
CREDITS
Creative Direction: Lee Mullen
Graphics: Marc Lyons
COVID HOARDING AS ARTIST OPPORTUNITIES AND EXAMPLE OF DOCUMENTATION TURNING TO INSTALLATION
CREDITS
Original Art work 2021: Monty Paink
Commissioned by: The Australian Open (Nicole Sherer)
Photographic installation concept 2023: Lee Mullen
Installation: boom studios
